Let you invest, you support half of the entertainment industry?

Xu Jia has been hesitating whether to open this Pandora's box.

After all, selling goods through live streaming is a trump card that was hatched when Douying reaches its peak in the future.

Not only did it revitalize its own profit channels, it also threatened e-commerce companies like Alibaba.

No one expected that Byte, which was right with Penguin, would turn around and give the e-commerce company a slap in the face.

Coupled with Pin Xixi's encirclement and suppression.

In his previous life, Ali was the first to fall behind among the giants.

However, Xu Jia thought about it and decided to come up with a prototype. As for the future direction, it is up to Dou Ying and netizens to make their own decisions.

When Xu Jia finished speaking, the whole place fell silent.

Zhang Yiming frowned, even he had to take a moment to digest it.

The more you try, the more you think the method given by the other person is awesome.

Forgive his dignified chairman for using the term Niubi to describe Xu Jia.

Because he really couldn't find any other more suitable language.

Being able to kill three birds with one stone not only helped Douying revitalize profits, but also dealt a blow to Penguin. You must know that Douyu was under Penguin's control and also intervened in the e-commerce field.

He could even imagine what if the scene Xu Jia said came true.

As long as brands across the country and even the world need the domestic market, they must settle in Douying Live.

This is a whirlpool from which no one can escape.

"The plan you gave is worth every word. I don't think a thousand dollars is enough."

Zhang Yiyi said in an excited tone: "With just this live broadcast of selling goods, there will no longer be any obstacles for Douying to become an Internet giant."

The first problem that all Internet companies face is how to attract users.

The second question is how to make users stay and become loyal users of the software.

The third question, and the most critical question, is how to take money out of the pockets of these users.

The first two steps have stumped more than 95% of the companies, and the remaining 5% are holding on half-dead thanks to various investments.

Only by crossing this last step can it be possible to compete with giants such as Penguin and Alibaba.

Douying completed the first two steps perfectly, far exceeding everyone's expectations, but the last step couldn't find its direction.

I thought it would take another two or three years to search, but I never expected to be awakened by Xu Jia's words.

"Haha, no one can predict what will happen in the future, but we have to grasp it now. The first live broadcast today must be started to get off to a good start."

Xu Jiaqing knew that no matter how much Douying paid attention to it, he would definitely not pay attention to it. He said: "I suggest that the traffic support be given to the maximum. Today's live broadcast is done, and you can use it as an example for those brand parties to negotiate."

"The following brokerage companies, let them use their subjective initiative and try to transform their talents into the anchor track. As long as they taste the sweetness, I believe they will be more active and deeper than anyone else."

He doesn't intend to reveal all the methods of selling goods via live broadcast in his previous life. He will let these brokerage companies get involved and let them explore on their own.

Xu Jia knows very well the nature of these people.

You will never cherish what you get for free. Only when you personally invest resources and get rewards will you value it.

Of course, he did not deny that he had the idea of ​​using a chicken to lay eggs.

Douying has provided sufficient traffic support for "Sewing Machine Band", and the one who will benefit the most is definitely the producer Fang Jiaxing.

And with this example, not only Douying will benefit and can be used, but Jiaxing can also be used. Those colleagues who see the success of "Sewing Machine Band" will definitely think of Jiaxing as soon as there are similar activities.

Including foreign film and television companies, if they want to come to such a live broadcast to sell goods, they will first visit Jiaxing.

The statement here is huge.

"Did you hear that? I'll give you all the support I need. If anyone has any objections, let them come to me. Now, immediately, take action!"

Zhang Yiyi nodded and shouted to Douying's staff.

Regarding Xu Jia's proposal, he might have hesitated before, but now, there is no need to think about it, and the latter's statement will prevail.

Someone within the company had opinions about Xu Jia, and he naturally knew about it.

After all, although Xu Jia is a shareholder of the company, he has not had much contact with Byte's senior management, only the transfer of interests. However, the former's increasing influence on Dou Ying has caused some people to feel uneasy. and hostility.

In the past, he could just turn a blind eye, but now he can't ignore it.

Because Xu Jia's role in Dou Ying was much greater than he thought before. In his opinion, the entire senior management team together might not be as good as the other party.

If the management is gone, they can still be found again. If Xu Jia, a great figure in the world, leaves, he won't be able to find him even with a lantern.

There was another chaos in the room.

This time, with Zhang Yiming's orders, any resources can be used freely, and the horse-faced man's work has become smoother to the naked eye.

Even the invited anchor and the creative team of "Sewing Machine Band" became nervous.

At first, I thought it was just a small event, but who would have thought that once Mr. Xu arrived, he would be in such a posture that it would be impossible to relax.

"Mr. Xu, do you think we need to make any adjustments here?" Dapeng asked proactively.

No matter how stupid he is, he can still tell that this live broadcast event will be of great benefit to his movie. Otherwise, how could two CEO-level figures, Xu Jia and Zhang Yiyi, be prepared to take action?

Besides, he knew how popular Douying was now even if he was on the set.

As long as some traffic is exposed to his own movie, tsk tsk tsk, that's not even a thought.

"It's enough for you to treat it with a normal attitude. Treat it as an interview show, tell some interesting stories about the crew, and then interact with the viewers in real time to show a down-to-earth attitude."

Xu Jia casually reminded a few points that live broadcast selling does not have high requirements for guests. Moreover, this model has just come out, and the audience has not experienced all kinds of weird routines, so there is no need to ask too much.

Dapeng, Nazha and others already have a certain degree of popularity, but as anchors, they need to be carefully selected.

Thinking of this, Xu Jia looked at the anchor arranged by Dou Ying and asked, "Tell me, what are you going to do for this live broadcast?"

"Well, first of all, I am a professional announcer. I used to work at CCTV..."

The anchor opened his mouth to explain his resume first.

Hearing this, Xu Jiada frowned and interrupted in a deep voice: "I don't care where you worked before. What I'm asking about is selling goods in this live broadcast. How do you plan to sell it?"

If we just need a host, who among all the hosts in China can’t be invited by Xu Jia if he wants?

But what you need to sell goods live is not a host, but an anchor.

Regardless of how professional you are, you must at least have enough affinity and be able to mingle with netizens.

If anyone thinks that he is superior, netizens will use sales to tell him how bleak the reality is.