Let you invest, you support half of the entertainment industry?

After being contacted by Yang Tianzhen, the Navy also welcomed him with both hands.

Naturally, they would not refuse a movie that could promote them.

What's more, there is Han Sanping as a guarantee, and Jiaxing has always had a strong reputation.

The eight starring members were also sent to participate in surprise training.

But these are only what the public is concerned about, and the official recognition of Jiaxing's surrender.

At the capital level, they are focused on another thing.

"Haha, from today onwards we are all on the same boat."

Xu Jia signed his name on the contract and raised the corner of his mouth, "I have asked the finance department to send the funds. You can take a look. I hope this money can be used for the development of the game "Genshin Impact". If the funds are If there is a gap in it, you can still look for me."

He was willing to pay, but Liu Wei didn't dare to let go.

If he sold 40% of the shares to the other party for one billion, he, Cai Haoyu and Luo Yuhao could barely outnumber the former.

If the shares are sold again, then whose surname is MiHoYo?

"I'm glad you're joining us. For the time being, "Genshin Impact" doesn't lack funds. It's enough. However, we still need your help in terms of publicity."

The reason why Liu Wei agreed to introduce Xu Jia into the company was not only because of his billions of funds, but also because of the other party's strong publicity ability.

Who doesn’t know that Jiaxing’s marketing methods are ranked first in the country.

Anyway, the big V accounts on multiple platforms are exposed to the public and have the brand of Jiaxing, not to mention those that are not exposed and have a deep relationship with Jiaxing.

Today is no longer the era of print media, and even platforms cannot promote without scruples.

Under the vast and complex information, these big V self-media with many fans and a huge number of fans have become the most effective channel for speaking out.

Jiaxing accounts for the vast majority of these channels, which means that the mouthpiece basically speaks for Jiaxing.

In this way, can the publicity ability be strong?

Not to mention that these accounts can also attract traffic to other accounts, and their descendants will be endless!

Many people want to copy Jiaxing's operation, but unfortunately they all give up after trying it for a while.

Because they found that there was no way to get there, it was not a question of how much money they spent, but that they entered too late, and the ecological position had been occupied by Jiaxing in advance.

It can only be said that Xu Jia's vision was too forward, and he actually started laying out the mobile phone Internet before it emerged.

"Don't worry, we are a family now. If you have any needs for publicity, just contact Director Yang Tianzhen. I will leave you her contact information later. She is the president of Jiaxing's public relations department, publicity department and agency department. ." Xu Jia said.

He owns 40% of MiHoYo's shares. This alone is more than the three founders separately. He is the largest individual shareholder.

To say they are a family is an understatement.

Even Liu Wei, Cai Haoyu and others felt a deep sense of helplessness. Their families had gained most of their hard-earned foundation overnight. This is the power of capital.

Fortunately, they are about to join in the fun.

After all, their previous valuation was just an estimate, and if no one paid for it, it would be impossible to realize it, and it would always be just wealth on paper.

But after the introduction of Xu Jia, their shares became completely valuable.

So it’s hard to say whether it’s a loss or a profit. At present, they are still winners in this transaction.

However, none of them could have imagined what kind of behemoth the company they founded would grow into after the release of "Genshin Impact".

Now, nearly half of the ownership of this behemoth belongs to Xu Jia.

Now that the deal has been settled, Xu Jia naturally no longer needs to hide from the outside world.

Besides, given his status, he couldn't hide this kind of action.

Let MiHoYo spread the news about his move.

After all, as the CEO of Jiaxing, second only to the leading company, Xu Jia is also known for his precise vision. His willingness to invest one billion to purchase miHoYo's shares is also a halo for miHoYo.

Just like the stock god Buffett, many companies will give Buffett some free shares in order to increase their own value.

The same goes for Ma Yun. Huayi gave Ma Yun shares when it went public.

If the latter is willing to hold it, it means that they are optimistic about the company, and small and medium-sized investors will naturally follow suit.

But this is a double-edged sword.

In 2010, 2011, and 2013, Ma Yun successively reduced her shareholdings and cashed out more than 400 million.

Huayi’s share price also plummeted.

Even if Xu Jia is not as influential as Ma Yun, he still has at least 10% of his skills.

What's more, he still gave me money, not for nothing.

"By the way, when will you release "Genshin Impact"?" Xu Jia asked.

As a major shareholder, although he promised the three people that he would not interfere in the company's affairs, he still had the power to intervene.

"According to the current progress, we hope to meet the majority of consumers in about three years. This is the first time we are doing an open world. Many places are not as simple as originally imagined." Liu Wei said.

If it were the media, or someone who had not yet invested, he would still beautify it, but now that Xu Jia is also a member of the company, there is no need to hide the real situation.

"Don't be anxious, do it slowly, and don't put too much pressure on the technical staff. We are not short of funds, and the "Honkai Impact" series has performed so well, so just work slowly and slowly. If there is a need for special effects, I will We can also help. For "The Wandering Earth", our own special effects department is cooperating with Weta Special Effects Studio in New Zealand. If you have any needs, just ask."

Xu Jiaqing knew that MiHoYo could produce "Genshin Impact" without her in her previous life. In this life, if she had her own franchise and abundant funds, there would be no problem.

He said this just to lighten the burden on the other party, so as not to put too much pressure on him because of his own entry.

Liu Wei was a little surprised by Xu Jia's behavior, but he was relieved that investors could think of them.

I am afraid that the other party will ignore the difficulties for the sake of benefits.

"This is also the idea we have always adhered to, to act steadily." Liu Wei nodded.

Cai Haoyu, a technician by training, saw that Xu Jia was more friendly and said, "Do you want to hold a special press conference to announce this?"

Although MiHoYo has achieved a small amount of success, it is only in the two-dimensional circle and is still unknown to the public.

Now that Xu Jia has joined, he finally has the opportunity to show his face, and he doesn't want to miss it.

"That's not necessary. I suggest you focus on the production and development of "Genshin Impact" first. With MiHoYo's layout, this press conference will not have any effect."

Xu Jia shook his head. He had already made plans for MiHoYo, "I plan to put your first appearance in front of the public on the day of the public beta of "Genshin Impact". You are professional in making games, and you should follow mine in terms of marketing. "