Let you invest, you support half of the entertainment industry?

【Shocking! Wang Sicong announced that Panda Live spent 220 million to become the exclusive title sponsor of the variety show "Produce 101" co-produced by Penguin and Jiaxing]

[The most profitable online variety show of the year? It has already earned 200 million before it is broadcast! 】

[Crazy, Internet TV variety naming fees are growing exponentially, may the entertainment industry become the next trend? 】

[Wang Sicong and Yang Mi appeared in Shanghai, suspected of having a secret meeting. 】

Although Xu Jia was overseas, her heart was still in the domestic entertainment industry. She was scrolling through the news and clicked in when she saw the last item.

Damn your sister, the man next to Yang Mi is obviously her, but the man next to her is Wang Shicong.

He co-authored such a great person and was ignored?

As for the 220 million exclusive naming fee, he did not expect that Yang Tianzhen could take so much in one bite.

But considering that this year's "The Voice" exclusive title exceeded 400 million, and the total advertising market may exceed 2 billion, his conscience is at peace.

This year's "The Voice" can get such a high price, why can't he get it?

Ahem, their audience is indeed wider than mine, and their national popularity is there.

But it is not as accurate as its own target group. More importantly, it is young enough and has strong enough spending power.

According to Yang Tianzhen's estimation, after the first episode is broadcast and the results are released, as long as it does not fall below expectations.

It is stable that the total advertising volume exceeds 1 billion. If it is stable in the future, there is hope for 1.5 billion.

After all, it is only the first season. After establishing the IP, the sponsorship fees in subsequent seasons will only be higher.

If Xu Jia hadn't known that the idol talent show had too much influence and the quality of the program was uneven, it would be ruined sooner or later. He might have left some leek roots to consider for future talent shows.

It's a pity that talent show variety shows will fail sooner or later. Let's make money first.

It’s no wonder that movies and TV dramas are getting worse and worse. Variety shows don’t attract money faster than putting in effort to create content?

No wonder those actors have appeared on variety shows one after another. No matter how embarrassing or uncomfortable they are, they still hold on, they are paid so much, and they make money so fast.

And if you are lucky, it is not impossible for your fame to skyrocket.

Artists such as Sha Yi and Wang Xun are all very old, and their careers are enjoying a second spring, thanks to the fast track of variety shows. Who wouldn't be jealous of them?

Crunch.

The sound of the door opening pulled Xu Jia out of his thoughts.

A bald old white man walked in. From his hair to his stubble, he was noticeably white.

Who would have thought that this high-spirited guy would be in jail a year later and become a scum that everyone wanted to beat up.

But before that, the other party was still a big shot outside of the big six in Hollywood.

This time, "Parasite"'s success in Olympics rests on the other party.

"Wow, Xu, I heard about your deeds some time ago. You are another Oriental boy who is making an impact on the Western film industry."

Harvey opened his arms and wanted to hug Xu Jia.

It's a pity that Xu Jia was worried that this guy had some disease, after all, he was so messy, so he just extended his hand.

Harvey was stunned for a moment, and then quickly changed the handshake: "Understood, you Chinese people are always so reserved, why did you come to see me this time?"

Since Xu Jia showed resistance to him, he would naturally keep things official.

At least from the moment we meet, you can feel that you are not the same person.

"I have a Goryeo movie in hand, and I plan to sprint for the Oscar." Xu Jiayan said concisely and comprehensively.

"Goryeo movie? Oscar? Neither of these seems to have anything to do with China." Harvey laughed twice and found that Xu Jia didn't answer. He felt a little embarrassed, and his eyes flashed with shame.

It’s not like he doesn’t know much about Asian filmmakers. Who wouldn’t be respectful to him when he meets him, yet still act so arrogant when he asks for help? Is this the attitude of asking for help?

"My goal is the Oscar for Best Director and Best Picture..."

Before Harvey could laugh, Xu Jia followed up and said: "As long as I can win these two awards, I am willing to pay 10 million US dollars."

Well, customers are God, and money really shines.

Harvey's face changed several times, and he said kindly: "I also want to share 10% of the North American box office dividends. No matter whether it is successful or not, I will work hard for it."

This appetite is really big, he opened his mouth and bit off a big piece.

Unexpectedly, he killed Wang Shicong's fat sheep with his front legs, but his back legs were actually regarded as fat sheep by others.

Ten million U.S. dollars is not enough. They don't pay any cents, but they dare to ask for 10% of the North American box office dividend.

What a good idea.

After all, if "Parasite" really wins an Oscar, the biggest profit will be at the North American box office.

"Impossible, this is far beyond our expectations. Even if I win an award, I can't recover the cost. I am a businessman, a Chinese businessman. I am only competing for profits. Whether a Korean film can win an Oscar has nothing to do with me. Not big." Xu Jia said decisively.

Even before he came, he was prepared for the opponent's lion to open his mouth, but he had no intention of honoring it anyway. Who knows where you will be when the dividends come out.

But in order not to arouse Harvey's suspicion, he still had to show resistance.

"But if you can win the Oscar for Best Picture, even if it's just a small award, it will be a big benefit to your Asian market. Besides me, there should be no one in the whole world who can help you." Harvey said proudly road.

Even if there is, if he comes into contact with it now, it will cause trouble.

Originally, he didn't have such a big appetite, but who made Xu Jia talk about ten million US dollars so lightly? Of course, he would kill these rich Asians severely.

Xu Jia pondered, pretending to be confused, but never made a decision.

On the contrary, Harvey was anxious. He couldn't just watch the cooked duck fly away: "How about this? Let's make a verbal agreement first. I will help you make a plan. If you think it's okay, we can discuss other conditions."

Unless Xu Jia never enters the overseas market for the rest of his life, if he cheats on himself, he will be rewarded by the other party. Harvey still has this confidence.

"Okay, our first stop is the Tokyo International Film Festival, and our second stop is going to Cannes. During this period, if you show enough strength, we can continue the conversation." Xu Jia said hesitantly.

From beginning to end, the $10 million he talked about was a blank check to seduce Harvey.

Otherwise, it would be difficult to get the other party interested by virtue of his status as a Chinese film producer.

As for whether it will be fulfilled.

Haha, if the other party can survive next year's MeToo crisis, then come and ask for it from me.

Both of them had their own calculations in mind, and they became more and more fond of each other, and both felt that it was their own meal.

"Han really introduced me to a good friend. To welcome you to Hollywood, I will hold a party tonight to introduce you to other people in the industry."

Harvey patted his head, "I forgot, people from Warner Bros. will also come, but don't worry, I'm aware of the conflict between you and Disney, and I won't invite them."

"Of course, it's an honor."

Xu Jia nodded happily on the surface, but sneered in his heart.

When it comes to the conflict with Disney, I'm afraid the other party is bigger. After all, Harvey was kicked out as the founder of Miramax and has a close relationship with the parent company Disney.

As for a banquet just for yourself? I'm afraid it's just a fart, but it just so happens that I also want to take the opportunity to get in touch with people in Hollywood.