I! game designer! Crying players all over the world!

"How's it going, how is the anchor contacted?"

Jiang Cheng found the director of the operation department of the goose factory.

The director looked a little embarrassed and said, "We are still negotiating, and their asking price is too high."

"The asking price is too high, how high can it be?"

"One, ten million ......

" "What!"

Jiang Cheng's face suddenly darkened.

He didn't expect the asking price of the live broadcast platform to be so high.

How did Yanhuang Studio ......

Suddenly, Jiang Cheng reacted.

Could it be that Yanhuang Studio directly spent 10 million yuan to get the anchor to advertise?

Good guy!

This is a lot of money!

Even though the goose factory is very rich now, it does not have much cash flow.

10 million for an advertisement is already a big expense.

"Damn, are you going to give up like this?"

Jiang Cheng was a little unwilling.

He saw Naraka: Bladepoint selling more and more.

He firmly believes in his heart that it must be because of advertising on the live broadcast platform.

And their goose factory's "Special Battlefield" can also hold a streamer league

! I believe it will definitely bring them a large number of new players!

"Promise them!" Jiang

Cheng said through gritted teeth.

"What?" the

Director's eyes were confused.

"I said yes! 10 million we gave!"

"Uh...... Mr. Jiang, this is too wasteful. The

director hesitated.

That's 10 million.

If by then, the anchor league has not worked.

Then he's going to take the blame.

Jiang Cheng saw the anchor's hesitation, and said in a condensed voice: "I'll be responsible for this matter!" "

Then, okay." Seeing

that Jiang Cheng said this, the director could only nod.

Now Jiang Cheng is the person in charge of the game development department of the goose factory.

In terms of status, he has completely surpassed his small supervisor.

At the same time, the other side.

It's not just Jiangcheng who sees the form of inviting the live broadcast platform to advertise.

Other game studios are also interested.

You know, Yanhuang Studios relied on this trick to directly increase the sales of "Naraka: Bladepoint" to several million!

Obviously, this is a new marketing method.

It's just that most studios, when they hear the offer of the live broadcast platform, they give up directly.

The main thing is that it's too expensive, and most studios can't afford it.

So in addition to the goose factory.

In the entire Chinese game circle, only Ling Tian Studio decided to engage in this marketing plan.

It's just that they don't think the same as Jiang Cheng.

Li Guangyan felt that if he Xi with Yanhuang Studio and did the anchor league, the audience would probably be tired.

After all, it's all battle royale type games, and it's okay once or twice.

But the more times it takes, the player is not interested.

Therefore, Li Guangyan planned to go sideways.

"Since we have already spent so much money, it is better to directly hold an

offline competition for anchors!" "At the same time, we can also invite many viewers to watch the competition offline and make it a game exhibition!" "And we can also

draw audiences and anchors to form teams on the spot to participate in the competition......"

Li Guangyan put forward his various ideas at the planning meeting of Ling Tian Studio.

I have to say that his ideas are actually quite advanced.

But that's also what Yanhuang Studio inspired him.

In the past, game studios advertised in game media, or game platforms, and at most borrowed large channels like the goose factory.

If it's offline, it's the only way to advertise in an Internet café.

And this idea that Li Guangyan is proposing now.

You are not stupid.

As soon as I heard it, I thought it was very interesting

! So several people in charge of Ling Tian Studio hit it off and decided to make it an offline anchor league!

And there will be many small links at that time, so that the audience can also participate.

If the effect is good, the games they produce in the future can be done like this.

And just like that, time flies.

When the Goose Factory and Ling Tian Studio were planning the anchor league.

The dissertation of folklore professor Dongfang Yuan has already been written.

——"On the Necessity of the Integration of Online Games and Traditional Folklore"

But what Dongfang Yuan didn't expect was that after the release of his paper.

In fact, it did not cause any impact in the folklore world.

But it caused a great sensation on the Internet!

This matter has to start with a player of Naraka: Bladepoint.

Yang Le is a Chinese college student, and he usually likes to play the game "Naraka".

Today is another day of staying up all night.

But before he could fall asleep.

The tutor suddenly sent a message asking him when the paper would be handed in?

Yang Le was stunned at that time.

What kind of paper

?Didn't I hand in my paper?Yang

Le, who was confused, hurriedly checked it.

Then he reacted.

"it!Lao Tzu is a paper handed in in a dream!"

Yang Le couldn't help but feel extremely remorseful.

He's playing games these days and having so much fun.

Completely forgot about the thesis.

And when he was dreaming, he remembered that he had obviously handed in his paper.

The results ......

Well, it's useless to regret it now.

Yang Le could only write his dissertation on an ad hoc basis.

But what exactly is it written about?

Yang Le was a little distressed.

So he rummaged through the school's internal database for inspiration.

And it was at this time that he saw the paper released by Dongfang Yuan.

"Eh, this paper turned out to be about the relationship between Naraka: Bladepoint and traditional culture!"

"Since professors can write this, then why can't I?"

Yang Le's eyes suddenly lit up.

Because I've been playing Naraka: Bladepoint these days.

A lot of inspiration suddenly surged into Yang Le's heart.

A dissertation on the worldview and story elements of Naraka: Bladepoint was quickly born from his hands.

However, this paper is naturally not of high quality.

But the intersection is far from sufficient.

This made Yang Le feel a little proud.

I could have thought of such a good way.

So he posted his experience in the "Naraka: Bladepoint" game group, wanting to brag about himself.

But by the way, he also sent Dongfang Yuan's paper.

And this one, that's amazing.

I don't know why, Dongfang Yuan's paper spread like a prairie fire, spreading all over the "Naraka: Bladepoint" game group.

After a period of fermentation, it even appeared on

the hot search in the end![What do you think of the folklore professor becoming a master in the game "Naraka: Bladepoint"?]

And at the bottom of the hot search, there are also excerpts from many papers.

[In the context of globalization, culture has increasingly become an important source of national cohesion...... [

Game entertainment is the nature and instinct of human beings, Chinese games have developed rapidly, as an innovative medium has won the favor of many young people......

] [How to make full use of the dissemination of online games, so that it becomes a carrier of traditional culture......]

[Through the form of edutainment, many domestic online games have begun to try, from the In Naraka: Bladepoint we can see ......]

Dongfang Yuan described in detail the promotion of traditional Chinese culture in Naraka: Bladepoint in his paper.

And because he is also a veteran player of Naraka: Bladepoint, the various examples and explanations are very clear.

Coupled with the fact that he is already a player of the Meteorite Rank, his credibility is even higher!

Such a novelty has attracted the attention of many young people at once.

In particular, some handicapped players of "Naraka: Infinite" have left messages under Dongfang Yuan's account, wanting to learn from their teachers.

The next day, Dongfang Yuan turned on his mobile phone, and the whole person was stunned.

"Why do I suddenly have

so many fans?" Although Dongfang Yuan usually likes to play with young people, he was still a little caught off guard by having so many fans for a while.

Dongfang Yuan hurriedly looked for the reason, and only then did he understand the cause and effect of the incident.

"Hey, there's still this benefit to a random paper written?"

a smile appeared on Dongfang Yuan's old face.

That's a good thing, so he started talking to his fans about Naraka: Bladepoint tricks.

But that's not the end of the story.

The key point is that the promotion of traditional Chinese culture in "Naraka: Bladepoint" has been targeted by the authorities!

The Chinese Cultural Administration Bureau is a very important organization.

Basically, all games released in China need to be reviewed by the Chinese Cultural Administration.

And just today, the Chinese Cultural Administration published an article publicly.

The specific content is a tribute to "Naraka: Bladepoint" for carrying forward the spirit of traditional Chinese culture.

And also vaguely said that other game manufacturers should also learn Xi Xi from Yanhuang Studio.

All of a sudden, the popularity of "Naraka: Bladepoint" on the Internet has completely exploded

! [Good guys! It has been officially recognized!@鹅厂快出来学学呀! Stop arguing

!] [Don't call the goose factory upstairs, they are busy plagiarizing and making money, let's take a look at the nearby Yanhuang Studio!] [

Yes! This is really a studio of conscience! Although I don't like online games like "Naraka: Bladepoint", "The Legend of Sword and Fairy" I've beaten the game 10 times!I'm trying to speed run now!]

......

Sometimes, this is the case with unintentional willow shading.

Lin Mo didn't arrange these things at all, and he didn't expect this kind of thing to happen at all.

But in fact, he just found out.

In a way, Naraka: Bladepoint isn't really that good.

But there is a saying that says it well.

I'm not afraid of no good goods, I'm afraid of comparing goods

! Compared with the current Chinese game market, Yanhuang Studio can really be regarded as a clear stream!

Just when other game manufacturers are chasing foreign culture.

Whether

it is "The Legend of Sword and Fairy" or the current "Naraka: Infinite", all of them are games designed based on traditional Chinese culture.

And at the moment of seeing the relevant news.

Liu Xingming rushed into Lin Mo's office again.

"Brother Mo, Brother Mo, have you seen the hot search on the Internet?"

"Hot search? What hot search?"

Lin Mo raised his head, his eyes puzzled.

These days, he's been working on the map design for The Great Witch.

There isn't much time to surf the web at all.

"It's the Huaguo Cultural Administration!It's already publicly commented on our game

!" "What!" Lin

Mo was shocked.

He hurriedly opened his phone and searched for Naraka: Bladepoint related news.

Soon, he saw the first place in the hot search.

[Yan Huang Studio's latest masterpiece "Naraka: Infinite" has been officially praised publicly!] "

Eh?

Lin Mo breathed a sigh of relief.

He also thought that he was officially criticized, but he didn't expect it to be praised.

Immediately after, a smile appeared on Lin Mo's face.

If this is the case, it means that he is on the right path.

That's right!

Lin Mo didn't choose game production at random.

Rather, they have their own ideas.

Whether it is "Naraka: Bladepoint" or "The Legend of Sword and Fairy" before, Lin Mo has always tried to make games with Chinese characteristics.

Although the game is in this form, it was imported from abroad.

But Lin Mo feels that there is no need for Chinese game people to follow the trend of foreign games.

We have our own culture, and it's been passed down for thousands of years.

Even if you want to find the corresponding theme, you only need to know a little bit to find a lot of them.

Whether it's "Naraka: Bladepoint" or "The Legend of Sword and Fairy", this is the case.

Including the independent game "Great Witch" that Lin Mo is currently producing, he is also looking for materials from traditional Chinese culture.

Even, Lin Mo also plans to let the real Chinese game go out of China and go to the world, so that global players can see that Chinese games are the best! This is Lin Mo's

ideal.

And now, he is working hard for his ideals, and he has a strong confidence

! He can do it

! "Mr. Lin! Have you seen the news on the Internet?"

At this time, another person broke into Lin Mo's office.

Xue Wen, the operator of the studio.

Xue Wen's face was full of excitement.

Lin Mo nodded with a smile and said, "Of course, I've seen it." "

Then can our follow-up publicity plan be carried out in advance?" Xue Wen asked.

"Yes, yes. Lin Mo thought for a while and said, "But users have to choose from [Micro Chat], this is our strategic layout, although the user growth of [Wei Chat] has slowed down now, but if we seize this opportunity, maybe we can continue to maintain the previous growth." "

Okay! I see!" Xue

Wen nodded, and hurriedly returned to work.

Liu Xingming was a little embarrassed when he saw Xue Wen so busy.

Naraka: Bladepoint is still maintaining its initial updates.

So Liu Xingming also hurried back to work.

Lin Mo, on the other hand, temporarily closed the game engine editing interface of "The Great Witch" and opened another interface.

This is the background management interface of [Weichat], according to current statistics, the total number of users of [Weichat] is about 60 million.

If you compare it with other software, more than 60 million users are undoubtedly very powerful.

But compared to the [Penguin] of the Goose Factory, [Weichat] is not even a younger brother.

[Penguin] enjoyed the benefits of the period of rapid Internet development in China.

In addition, many people now maintain the Xi of using the Penguin.

If [Micro Chat] can't develop in a short period of time, it can only be ignored in the end.

Just like the software companies that challenged the goose factory in the past.

And until now, there has not been a mature way to make a profit.

In terms of advertising, Lin Mo doesn't plan to accept it.

So basically rely on the game to make a profit to maintain [Weichat].

But if it goes on like this, it will definitely not work.

"We must create an opportunity to give the goose factory a painful blow

!" "The mall is like a battlefield, although I don't like to provoke others, but from the beginning, they have been provoking me!" Lin Mo's

eyes revealed a glimmer of essence.

At the same time, the other side.

The anchor league planned by Jiangcheng.

Today is the first day.

The live broadcast platform has specially arranged a homepage banner.

However, when the league started, the number of spectators could not be raised.

The total popularity of the anchor league held by Yanhuang Studio has exceeded 50 million!

But now, the total popularity of the anchor league of "Special Battlefield" has not even reached 10 million.

And according to the background data of "Special Battlefield", the number of new users has not increased.

"What's going on?"

"Why is this happening!" Jiang

Cheng was already stunned.

It stands to reason that they have completely referred to the anchor league of Yanhuang Studio.

Even if it can't reach the previous level, it shouldn't even be 10 million people?

And it's a weekend, so there should be a lot of viewers.

"Mr. Jiang, the audience in the live broadcast room of the competition is losing rapidly!"

the director of the operation department couldn't help but remind loudly.

Jiang Cheng slapped the table hard.

"Bang!"

his heart was full of confusion and resentment.

Why can Yanhuang Studio do it, but he can't?

Jiang Cheng couldn't figure it out.

But he couldn't figure it out, but someone else could.

That was Li Guangyan of Ling Tian Studio.

Ling Tian Studio and Goose Factory have always been competitors.

The FPS shooter game that was popular in the Goose Factory before was plagiarized from the game of their Ling Tian Studio.

Therefore, Ling Tian Studio has always looked down on the games of the Goose Factory.

And this time I saw the goose factory deflated.

Li Guangyan couldn't be happier.

"Hahaha, I guess that Jiangcheng, I don't know what's going on yet.

Li Guangyan stood in the backstage of the offline exhibition of "The Battle of the Sky Dome", and when he saw the dense audience, he couldn't help but have a smile on his face.

This time, the anchor league, their Ling Tian Studio, is undoubtedly very successful.

They are different from the live broadcast platforms chosen by Goose Factory, and the anchor candidates are also different.

However, they are all one of the three major live broadcast platforms in China.

"This way of using anchors to attract traffic can't completely refer to the plan of Yanhuang Studio.

"Goose Factory's "Special Battlefield" itself is a free-to-play game, and the number of users has actually reached the limit.

"No matter how much they try, they won't improve much.

"The main reason why Yanhuang Studios is successful is that they are new games, and the quality of the games itself is very good.

"Goose Factory's "Special Battlefield" is different, Jiang Cheng really thinks his game is very good.

"There is a good saying, scholars are born, and those who are like are dead!"

"Our "Battle of the Sky Dome" has quality assurance, although it is also an old game, but it can still attract some traffic from the streamer in this way.

"Jiang Wei, do you understand? Sometimes we can't blindly learn Xi from others, we still have to have our own ideas and characteristics.

After saying this, Li Guangyan looked at his disciple.

Jiang Wei nodded calmly.

He was relieved now.